Why choose LeanSEM?
First and foremost, LeanSEM is growth-oriented. But these days you’ll read “growth-oriented” on every career page out there. So, what does it mean when we say it? Let’s put it this way: If a flower doesn’t bloom, do you blame it or its surroundings? Exactly! Here at Lean, we are keen on making the environment a catalyst for your growth. Because at the end of the day, we define and measure our success by the growth of our people.
Your Career Growth Journey at LeanSEM
You have to want growth for yourself, as much as we want it for you. We’ll make sure that you have all you need to thrive and succeed. Everything from a specific onboarding plan to continuous coaching by your mentor and ongoing help and support from the team. Wondering what a career journey at Lean looks like? Explore below.
Paid Ads Digital Marketing Career Path
to learn
Paid Ads Specialist
1. Core Value fit 2. Focus: Improving technical skills 3. Technical Requirements: – Building & launching campaigns across Google & Paid Social – Audience & Keywords Research – Monitoring campaign’s performance – Reporting across Google & Paid Social – You don’t make repetitive mistakes 4. Milestones: – You’re saving your manager’s time
you
Paid Ads Manager
1. Core Value fit 2. Focus: technical independence 3. Technical Requirements: – The same requirements as the previous role, but you are 100% independent. – You are still not independent when it comes to strategizing and growing the client, but that doesn’t stop you from looking for insights and opportunities – You can mentor new hires and transfer your knowledge to them 4. Milestones: – You have 100% technical independence when it comes to execution and reporting
the client
Sr. Paid Ads Manager
1. Core Value fit 2. Focus: operational independence 3. Technical Requirements: – You are an executional & reporting expert across platforms. You have improved your efficiency. – You are accountable for the strategic and operational plan – You know what and how needs to be communicated with the clients (not referring just to the verbal communication, but to what needs to be presented on the presentations and client meetings as well) – You can mentor new hires and transfer your knowledge to them 4. Milestones: – You have 100% technical & operational independence. You are accountable for the client’s strategy
& the client
Jr. Account Lead
1. Core Value fit 2. Focus: WOWing & growing the client and building a team of people better than you 3. Technical Requirements: – You know how to grow the client – You understand their needs and you act as their advocate – You orchestrate all of the stakeholders (creative, ppc, client) – You know how to communicate impactfully – You are duplicating yourself and building a team of people better than you 4. Milestones: – You have duplicated yourself with people better than you
teams & clients
Sr. Account Lead
1. Core Value fit 2. Focus: Growing capacity while WOWing the clients 3. Technical Requirements: – Same requirements as the previous role, the only difference being scope. At this point due to the experience you should be able to lead larger teams and more clients 4. Milestones: – You have grown your team’s capacity by duplicating yourself with people better than you
Digital Marketing Copywriter Career Path
to learn
Junior Copywriter
1. Core Value fit 2. Focus: Improving technical skills 3. Technical Requirements: – Using correct sentence structure, grammar, word choice, spelling, punctuation, etc. – Industry, Competitive & User Persona Research – Understand the Creative process – from research, to building hypothesis & concepts – You don’t make repetitive mistakes 4. Milestones: – You’re saving your manager’s time
you
Junior Copywriter
1. Core Value fit 2. Focus: technical independence 3. Technical Requirements: – The same requirements as the previous role, but you are 100% independent. – You are still not independent when it comes to strategizing and growing the client, but that doesn’t stop you from looking for insights and opportunities – Client Ready Deliverables – You can transfer the technical knowledge to new team members 4. Milestones: – You have 100% technical independence when it comes to execution
the client
Copywriter
1. Core Value fit 2. Focus: operational independence 3. Technical Requirements: – You can execute all creative & copywriting tasks across platforms. You have improved your efficiency. – You are accountable for the strategic and operational plan – You know what and how needs to be communicated with the clients (not referring just to the verbal communication, but to what needs to be presented on the presentations and client meetings as well) – You can mentor new hires and transfer your knowledge to them 4. Milestones: – You have 100% technical & operational independence. You are accountable for the client’s creative strategy
& the client
Senior Copywriter
1. Core Value fit 2. Focus: WOWing & growing the client and building a team of people better than you 3. Technical Requirements: – You know how to grow the client – You understand their needs and you act as their advocate – You orchestrate all of the stakeholders (creative, ppc, client) – You know how to communicate impactfully – You are duplicating yourself and building a team of people better than you 4. Milestones: – You have duplicated yourself with people better than you
teams & clients
Creative Lead
1. Core Value fit 2. Focus: Growing capacity while WOWing the clients 3. Technical Requirements: – Same requirements as the previous role, the only difference being scope. At this point due to the experience you should be able to lead larger teams and more clients 4. Milestones: – You have grown your team’s capacity by duplicating yourself with people better than you
Digital Marketing Designer Career Path
to learn
Junior Designer
1. Core Value fit 2. Focus: Improving technical skills 3. Technical Requirements: – Know how to operate with the main Adobe Creative Suite tools. – Competitive/ Design Research – Understand the Creative process – from research, to building concepts & execution of designs – You don’t make repetitive mistakes 4. Milestones: – You’re saving your manager’s time
you
Junior Designer
1. Core Value fit 2. Focus: technical independence 3. Technical Requirements: – The same requirements as the previous role, but you are 100% independent. – You start learning to work with other different tools (Figma, Adobe After Effects) – You are still not independent when it comes to strategizing and growing the client, but that doesn’t stop you from looking for opportunities – Client Ready Deliverables 4. Milestones: – You have 100% technical independence when it comes to execution
the client
Designer
1. Core Value fit 2. Focus: operational independence 3. Technical Requirements: – You can execute all designer tasks across platforms. You have improved your efficiency. – You work on bigger projects like Youtube videos & landing pages design – You know what and how needs to be communicated with the clients (not referring just to the verbal communication, but to what needs to be presented on the presentations and client meetings as well) – You can mentor new hires and transfer your knowledge to them 4. Milestones: – You have 100% technical & operational independence. You are accountable for the client’s creative strategy
& the client
Senior Designer
1. Core Value fit 2. Focus: WOWing & growing the client and building a team of people better than you 3. Technical Requirements: – You know how to grow the client – You understand their needs and you act as their advocate – You orchestrate all the design strategy across channels – You know how to communicate impactfully – Due to the experience you should be able to lead more clients – You are duplicating yourself and building a team of people better than you 4. Milestones: – You have duplicated yourself with people better than you
teams & clients
Art Lead
1. Core Value fit 2. Focus: Growing capacity while WOWing the clients 3. Technical Requirements: – Same requirements as the previous role, the only difference being scope. At this point due to the experience you should be able to lead larger teams and more clients – You continuously re-evaluate the design & creative process, and team collaboration to better serve both the client and the team 4. Milestones: – You have grown your team’s capacity by duplicating yourself with people better than you
A Word From Our Leansters
-
Besart Lachi
Paid Social Lead -
Ivana Janevska
Senior PPC Manager & Copywriter -
Ivana Mitevska
Senior Account Lead & Partner -
Ivana Ugrinovska
Senior PPC Manager -
Gligor Dinev
Senior Paid Social Manager & Copywriter
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