LeanSEM

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IMPORTANT: Sold out – registrations for the event are now closed. Stay tuned for more awesome events!

Why this Masterclass?

Hi there. For the first time ever, we are letting you take a behind-the-scenes & unfiltered look on how we manage US/EU clients on a daily basis – the good, the bad & the ugly. No sugar coating or holding back.

  • Real-life client example – a client spending over $40K per month on Paid Ads
  • Learn from the doers – the experts working on the client day in & day out
  • Our growth approach – how we turn challenges into actual opportunities
  • Account dissection from 3 departments: SEM (Google), Paid Social (Meta) & Creative

Price: Free
When: June 8th (Thursday)
Time: 5:30 pm to 09:30 pm
Place: Netaville (location map)
Application deadline: June 4th
Note: Sold out! Registrations for the event are now closed.

Who is this Masterclass for?

This Masterclass is specially designed for individuals who are curious about marketing, business, and digital advertising, regardless of their experience level in the industry.

  • If you’re new to marketing, you’ll gain valuable knowledge about what exactly is paid advertising, what a PPC job entails, and plus you’ll get an inside look at our agency’s operations.
  • If you’re an experienced marketer, you’ll discover different approaches to managing big budgets while competing in the US/EU markets and gain insights into other marketers’ strategies, execution, and tools.

Masterclass Agenda

5:30-6:00 – Digital Marketing in the GPTs Era: Speakers & LeanSEM Introduction

6:00-6:15 – The Client: Industry, Main Challenges & Paid Channels Strategy Overview

6:15-6:45 – Account Audit: Identifying Opportunities for Growth and Optimization

6:45-7:15 – Client Onboarding: Presenting and Testing Our Approach for Success

7:15-7:45 – Tummy Time Break: The organizers can’t decide between pizza or burgers, but we’ll eat something for sure

7:45-8:30 – The Account Today: The progress and the challenges since we took over

8:30-8:45 – Key Learnings: Actionable Insights for Scaling Your eComm Brand

8:45-9:30 – Q&A

Masterclass Speakers

Visual Portfolio, Posts & Image Gallery for WordPress

Gabriela Lazova

Senior Account Lead & Partner

As one of the first partners at Lean, Gabi has over 8 years of marketing experience, 7 of which she has dedicated to growing 30+ accounts at Lean. Gabi is always on the look out on how we can communicate better with our clients, constantly re-evaluating our approach to building long term client relationships built upon trust, understanding and expertise.

Gligor Dinev

Senior Paid Social Manager, Copywriter & Partner

Gligor’s unique skill set as both a paid social lead and a copywriter/creative strategist adds invaluable depth to our team. With 6+ years of experience in paid social marketing, he excels at connecting user needs, competitive landscapes, and conversion-focused messaging across multiple channels. Gligor is also the mastermind behind Lean’s branding and content creation. He is our go-to guy when it comes to capturing users’ attention with out-of-the-box ideas and transforming big ideas into impactful strategies.

Gabriela & Gligor are the people because of whom events like these are a possibility. They are excited to boost the overall level of expertise and knowledge sharing in Macedonia. Both of them can’t wait to meet you and share their tips & tricks with you.

Why not miss this?

You’ll leave knowing more about…

Who are we?

We are a team of curious and passionate digital marketers from MK, who love to figure out new ways to grow US/EU businesses online. We have dedicated the last 8 years to successfully managing 91 clients’ PPC accounts from a variety of industries. And we love it.

IMPORTANT: Sold out! Registrations for the event are now closed.